Marketing Process Management

Rise Above Random Acts of Marketing

Every marketing team needs good project management. However, a project is by definition a one-off. Sustainable revenue growth requires innovation to optimize new marketing programs and high production efficiency to scale mature ones. Efficiency without innovation results in flat-lined revenue as existing marketing programs run out of gas. Innovation without efficiency results in low marketing ROI and un-scalable random acts of marketing. Markodojo marketing process management helps you build a revenue generating marketing machine.

Scale Marketing Best Practices to Drive Revenue Growth

Deliver Predictable Marketing Success with Marketing Process Management

  • Organize marketing processes with custom workflows
  • Design process-specific templates, forms, and reports
  • Accelerate request, review, and approval cycles
  • Develop marketing process metrics and benchmarks
  • Marketing memory enables continuous improvement
marketing process management software
marketing process management software - cross functional

Streamline Cross-Functional Marketing Processes

Integrate The Marketing Management Process Across Teams, Departments and Divisions

  • Submit marketing project requests with custom, community forms that capture the information you need.
  • Publish schedules to keep external sponsors apprised
  • Attach documents, images and briefs to project requests
  • Include external contributors such as agencies, sales, customers and engineering on marketing project teams
marketing process management software

Seeing is Believing

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Increase Production Efficiency through Standardization

Avoid Spin Cycles Caused by Poor Communication with Marketing Process Management

  • Formalize and track hand-offs to eliminate rework
  • Clone and reuse complete marketing project plans
  • Provide step-by-step marketing project templates
  • Customize and capture critical data by project type
marketing process management software - standardization
marketing process management software - focus

Remove Bottlenecks that Choke Marketing Output

Focus on What Needs to Get Done Right Now with Marketing Process Management

  • Get and receive immediate feedback
  • Assign action items to other team members
  • Find everything you need in one location
  • Receive email alerts on comments and assignments

Explore More Markodojo Features

Integrated Marketing Management

Marketing Calendar and Planning

Stay focused on strategic goals, balance marketing resources across channels and segments, and cultivate new marketing ideas to speed innovation. Markodojo marketing calendars and roadmaps help you manage like a marketer.

Marketing Project Management

From complex global campaigns to high-velocity agile workflows, Markodojo marketing project management provides the tools you need to work your plan, adapt to change, conquer your daily todos and deliver projects on time.

Marketing Team Collaboration

Coordinate a virtual marketing team, run more efficient marketing team meetings, enable marketing team collaboration with agency partners, sales and customers, and keep marketing stakeholders informed.

Marketing Process Management

Instill best practices, enable innovation and increase efficiency by standardizing and automating core marketing processes, including creative design and production, event management and online campaign development and deployment.